Witnessing a Legacy: Inside the 25th ITA Awards
I stayed back in India after the wedding and my book launch for one reason — to attend the 25th Silver Jubilee of the Indian Television Academy Awards . I have attended ITA Awards earlier as well, but this time the experience felt very different. Maybe because this time I wasn’t just watching the event — I was seeing what goes on behind it. A day before the awards, I was present at stage rehearsals and pre-event dance shoots that will be part of the New Year’s telecast on Star Plus . I saw the scale of the preparation — hundreds of cameras capturing every movement, multiple screens in the media control room, teams coordinating every second with absolute focus. What finally looks effortless on television is actually the result of intense planning, discipline and hard work. The venue — Jio World Convention Centre — added to the sense of occasion. Grand, elegant, and fitting for a milestone like this. Standing there, watching everything come together, I truly understood what it mea...